Divine Promotion Investment Co Ltd Full Digital Switch
For over 20 years, Divine Promotion Investment Co Ltd (subsidiary of Divine Promotion Aba North Cooperative Society) has empowered traders, small business owners, students, and working-class families in the community with flexible weekly savings plans (up to 50 weeks), affordable loans, and overdrafts on comfortable terms, building a true foundation for growth and stability.
In 2024, their visionary representative partnered with Techdozie Solutions to take the organization global: boost authenticity, build unbreakable trust, and attract a steady flow of new members.
The transformation delivered powerful results: a modern, SEO-optimized website enhancing visibility and user experience; an organically thriving Google Business Profile with over 400 impressions and visits since June 2025 (no ads); and an upcoming mobile app that will give members seamless, anytime-anywhere control over their finances.
ClientDivine Promotion Investment Co Ltd
Year2024
CategoryConsulting & Finance
Challenge
- •Reliance on entirely manual processes for savings plans, loans, and member management, leading to inefficiency and errors.
- •Limited global visibility and online presence, making it difficult to attract new members and partners beyond the local community.
- •Lack of modern branding that fully reflected the organization's trusted legacy while appealing to a broader, forward-thinking audience.
- •Difficulty in building unbreakable trust and authenticity for potential partners in an increasingly digital world.
- •Members facing inconvenience in accessing accounts, tracking savings, or applying for loans without automated, anytime access.
Solution
- •Transformed manual processes into a fully automated system with detailed UML diagrams, intuitive interfaces, and seamless user experiences.
- •Created an SEO-optimized, modern website to elevate global visibility and drive organic traffic and new member inquiries.
- •Refined the brand logo through multiple revisions to perfectly capture the legacy of trust and forward-thinking spirit.
- •Enhanced authenticity and trust via a professional online presence, including a thriving Google Business Profile with over 400 organic impressions.
- •Developed a forthcoming mobile app to give members full, effortless control over savings, loans, and funds anytime, anywhere.
Results
The project resulted in:
- •A refined, professional brand logo that authentically represents decades of trust while projecting a modern, forward-thinking image.
- •A fully automated digital system replacing manual processes, streamlining savings, loans, overdrafts, and member management for greater efficiency and accuracy.
- •A modern, SEO-optimized website that enhances global visibility, improves user experience, and attracts potential members and partners organically.
- •An organically thriving Google Business Profile, generating over 400 impressions and visits since June 2025 without any paid advertising.
- •Upcoming mobile app launch providing members with convenient, anytime-anywhere access to accounts, savings tracking, loan applications, and fund management, driving higher engagement and retention.